My name's Mike Lee. I'm a brand strategist, marketer, and copywriter.
Here's a few things I'm extra proud of.
2023
TRUEWERK - The System
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/16e38fc8-6916-46c7-ad9a-86ebf71176a9_car_16x9.png?h=cd07fc37131679139a0f0c6f3b5a43bb)
2023
TRUEWERK Born & Raised
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/ab72c53f-95d7-423b-b2a9-adeeeba7a015_car_16x9.jpg?h=1719d15e7869312f33160a47564d9ede)
2019
Team Rubicon / Brand Field Manual - 2019
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/51fcc254-3c0d-437a-ade7-991bc531ea41_rwc_0x235x1080x608x1080.jpg?h=a17f9363e518d235d66755794aeff4d3)
2021
Campaign Work
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/4753fe43-c75f-43bb-adb4-da58af566cd4_car_16x9.png?h=e3ca859c233a04ae169c822b19648f01)
2018
Team Rubicon Year in Review 2018
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/4584d8f9-192e-48bf-8aa4-de2587ae3bf2_car_16x9.png?h=215cfae47519bdc7549cf0539228874b)
2018
Team Rubicon Patchwork
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/b2a4f03f-94b6-47e7-9877-f7909183ff32_rwc_0x2x618x348x618.jpg?h=295329ecdcb1fa34de194f7619b12144)
2020
Writing & Appearances
![](https://cdn.myportfolio.com/7b15236b-439c-4648-9254-9bbe459a1b14/625b9d1b-cb1c-4a85-985f-661031b7bac4_rwc_0x2x618x348x618.jpg?h=d443e3b6a1d5daf94fcecd9a50af42d6)
2020
Video